CMO Asset Locker D-228 AF-9
Corrina curates · CMs consume · Matt approves T3 narrative assets. Every CM activation cites the asset(s) that closed it — closed-loop attribution back to this locker.
8
Assets in locker
T3 · CEO-approved narrative assets 2 assets · Matt gatekeeps community-hero + brand-pillar + investor-facing narrative
T3 · CEO-approved
brand-pillar
asset-brand-trust-architecture
Trust Architecture · ASX CHESS + SWIFT + NPP analogue
Brand pillar asset explaining why Flip360 uses the same primitives as institutional payment rails (see /faq)
Territories: * ·
Professions: *
· Approved: 2026-07-06 04:30:00
1
Closes cited
0
Total uses
T3 · CEO-approved
community-hero
asset-hero-community-reinvest
Community-Hero narrative · 50%/80%/20% reinvestment
Full narrative artefact on Foundation reinvestment mechanic (50% commissions → Foundation · 80% local · 20% national)
Territories: * ·
Professions: *
· Approved: 2026-07-06 04:00:00
1
Closes cited
0
Total uses
Standard-tier assets 6 assets · Corrina publishes directly
Standard
media-piece
asset-media-podcast-punter
Matt Punter · Founders Podcast interview
Podcast interview clip · 8min · Matt walks through OS thesis + raise + community-hero narrative
Territories: * ·
Professions: *
0
Closes cited
0
Total uses
Standard
social-snippet
asset-social-linkedin-community
LinkedIn post · community reinvestment mechanic
Copy-ready LinkedIn post highlighting the 50%/80%/20% Foundation reinvestment thesis
Territories: * ·
Professions: *
1
Closes cited
0
Total uses
Standard
email-template
asset-email-intro-broker
Intro email · broker cold-warm (post-national-campaign)
Copy-ready intro email for CMs to send brokers in a territory with WI>=40 · references community brand
Territories: * ·
Professions: broker, accountant
1
Closes cited
0
Total uses
Standard
one-pager
asset-onepager-lawyer
Flip360 for Lawyers · one-page explainer
Single-page PDF explaining Rule 4 consent, RCTI, and Trust Account integration for legal professionals
Territories: * ·
Professions: lawyer
2
Closes cited
0
Total uses
Standard
testimonial
asset-testimonial-broker-audio
Marcus Webb testimonial · 2min audio
Video-audio testimonial from mortgage broker Marcus Webb (Sydney) — activation to first commission in 3 weeks
Territories: * ·
Professions: broker
2
Closes cited
0
Total uses
Standard
case-study
asset-cs-mortgage-broker-2088
Sarah Chen: 12 provider referrals in 90 days
How a Sydney North mortgage broker built a 5-figure referral income leveraging Flip360's hash-linked handshakes
Territories: 2088, 2000, 2038 ·
Professions: broker
2
Closes cited
0
Total uses
D-228 canonical: the asset locker is how the marketing funnel arms every CM conversation.
Warm+ territory ≥ 40 WI + cited asset = informed outreach, not cold calling.
Missing an asset for a specific vertical or postcode? Raise a peer handoff to Corrina from your CM cockpit — asset requests feed her Lane B queue.